What’s a Meme, Really?
“Marketing is no longer about the stuff you make, but about the stories you tell” – Seth Godin. When Netflix released its much-awaited web series ‘Sacred Games’, in just a few days, the internet got flooded with Memes on social media. They are a major part of the content consumed and shared on social media, But what exactly are Memes? The term Meme is used to describe a cultural idea or trend that circulates and grows in popularity. They are one of the most popular forms of expression. It’s one of the greatest engaging content on social media. Even if Memes are entertaining, easy to interact, it seems like using memes is a tricky decision for a brand — or is it?
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